I think this is a classic case of how measuring something causes it to change…
SCOTTISH voters are turning strongly against independence, according to the latest opinion poll, which shows the cross-party No camp charging ahead with a record 20-point lead.
The snapshot by TNS BMRB – taken after both campaign launches – puts those against independence on 50% and those in favour on 30%; the latter figure being the lowest received for independence in five years of surveys by the Edinburgh-based pollster.
Six months ago, the gap was nine points in the No camp’s favour; a year ago, it was one point in the Yes camp’s favour.
Mick is founding editor of Slugger. He has written papers on the impacts of the Internet on politics and the wider media and is a regular guest and speaking events across Ireland, the UK and Europe. Twitter: @MickFealty