I noted the launch of the Love Irish Food campaign previously. Now RTÉ reports that the Irish National Dairy Council is introducing a new mark on milk and cream packaging “to show consumers it has been sourced and processed in the Republic.” From the RTÉ report
NDC Chief Executive Helen Broffey said the mark allows consumers to select products that contribute to the tax returns of the Republic. Ms Broffey denied suggestions the move is part of a cross-boarder economic war. She also rejected suggestions that it flies in the face of North/South co-operation in agriculture.