There’s several segments to this DUP video blog… But note the middle section, where Jeffrey Donaldson has a very local message aimed at Bob McCartney’s challenge in the constituency (about half way through)… interesting how the complexity of PR election processes can give rise to such straightforward messaging… Butler’s success hinges on a number of factors, and few (one would guess) to do with the face off between the provisionally pro agreement DUP and anti agreement McCartney… but the key is the message is local…The second DUP video is a tad more esoteric – though I like the hotel staff pushing its logo into place after proceedings have begun. As Miriam Lord notes this morning in the Irish Times:
With his bemused media pack in tow, Big Ian stood in front of the stove and got a quick lesson in pancake flipping. He looked a little lost. Not for the first time in his career, he flipped. This time, though, it was harmless. “High in the air,” pleaded the photographers. Dr Paisley said little of substance. He has no intention of rattling any more pans until the votes are in.
Mick is founding editor of Slugger. He has written papers on the impacts of the Internet on politics and the wider media and is a regular guest and speaking events across Ireland, the UK and Europe. Twitter: @MickFealty