And you may well have heard it here first! In the US it’s even bigger. News too that Microsoft belatedly is catching the bug. BTW, Northern Ireland has its first (albeit unelected) politician blogger, Allan Leonard, the Alliance candidate for Laganside.
Mick is founding editor of Slugger. He has written papers on the impacts of the Internet on politics and the wider media and is a regular guest and speaking events across Ireland, the UK and Europe. Twitter: @MickFealty