Northern Ireland will have a new electricity supplier from this August. Open Electric pledges to be the most “socially aware” power company with promises to reward its customers with a share in any profits made.
The company will be run by local entrepreneur Marc Norris who set out his rationale for wanting to set up electricity provider;
For far too long, energy customers in Northern Ireland have found themselves at the mercy of suppliers which have put their own interests first, bamboozling them with complex and often confusing pricing, while also making them pay more for choosing to receive a bill by post.
At Open Electric, we want our customers to share in our success and we promise to reward them for their loyalty with a credit payback scheme. We also promise to financially support charity and community initiatives for the benefit of all and we invite our new customers to choose who should benefit most.
This is a a bit of diversion for me in what I typically write about, but like any bill payer I like to bargain hunt. It will be interesting to see how Open Electric do in this new market and whether they can shake things up.
David McCann holds a PhD in North-South relations from University of Ulster. You can follow him on twitter @dmcbfs