Twitter RTs: Or how lies can still travel faster than truth?

In the wake of that extraordinary piece of Television last week in Dublin, Stephen Waddington, a PR specialising in Digital Comms in London has this nice piece on the problem of RTing on Twitter, often without looking at the original content… I particularly like this from @domburch:

Adds This is also relevant from a couple of days ago; on the use of Twitter as an unqualified lead