Wallmart co-opting independent bloggers?

It seems that some bloggers’ doubty claims to be the watchdogs of an untrustworthy fourth estate have been severely challenged by one international company’s attempt to harness the networking power of the blogosphere.

Mick is founding editor of Slugger. He has written papers on the impacts of the Internet on politics and the wider media and is a regular guest and speaking events across Ireland, the UK and Europe. Twitter: @MickFealty