Barnardos’ innovative use of blogs

Last week a reader sent us a link to this blog which is a diary of a foster parent. It’s a good example of how blogging is starting to have mainstream uses in communication strategies. I just wish they’d follow blogging convention have the latest entry at the top of the page, rather than making the reader scroll down for it!

Mick is founding editor of Slugger. He has written papers on the impacts of the Internet on politics and the wider media and is a regular guest and speaking events across Ireland, the UK and Europe. Twitter: @MickFealty